Premium vs Luxury Branding – What’s the difference?
Most people think premium branding is just “luxury lite.” But the difference is way deeper—and if you’re explaining too much, you might be playing the wrong game.
How to Overcome Imposter Syndrome when Building Your Luxury Personal Brand
Luxury founder by day, fraud-feelings at 2AM? If you’ve ever thought “I can’t believe people are paying me for this”, you’re not alone (and you’re not wrong, you’re *actually* really good).
What Miu Miu Can Teach You About Personal Branding and Curating Your “It Girl” Brand Energy
Miu Miu is a masterclass in founder-led personal branding. Here’s how personal brands can steal its luxury-level clarity and “It Girl” energy.
Luxury Brand Storytelling That Sells
How to use luxury brand storytelling —even if you’re a team of one, hate talking about yourself, or still feel “too small” to charge what you’re worth.
How to Build a Personal Brand Without Social Media Burnout
Build a high-end brand without daily posting. Discover a luxury content strategy that positions you as iconic. No burnout, just *real* authority.
What The Row Teaches You About Quiet Luxury Personal Brands
How The Row used silent marketing to build a $300M empire—and what it means for quiet luxury personal brands.
