Overplanning your business kills your joy and your profits.

My to-do list this morning comprised of one thing, planning my 2019 social media calendar. I set aside two hours to brainstorm and wrangle some post ideas together. I sat down to plan. Then I went blank. What am I meant to be doing this for? I’ve always planned. I’m a strategist and I love […]

2017… the year of…?

I was sat refreshing Twitter and watching the TV as the news unfolded that the financial crisis was in full swing. Do you remember the year? 2008 — September, I believe. Lehmann Bros had just imploded and 2008 was named THE year of everything going sideways for businesses everywhere. In our lives, we remember where we were […]